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Smitten Ice Cream

Packaging

Smitten Ice Cream is a small business based in San Francisco whose founder invented the Brrr ice cream machine to make smooth, fresh ice cream in 60 seconds. The main objective of the packaging redesign is to create a packaging the reflects the brand values. My y objective was to express the joy ice cream brings to the world like young love, the ingredients making enjoyers smitten.

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